Niche clarity before conservation planning
In a recent coaching call, I learned that if an organization isn’t clear about its niche (more specific than a mission), it may run into problems when trying to brainstorm strategic actions.
The Parable of the Toast
Conservation impact takes time — often far longer than funders want to wait. Here’s how a results chain, illustrated by the unlikely Parable of the Toast, can help you show real progress even when the ecological results are still years away.
The Chicken Suit Strategy: Have Fun, Get Creative, and Make an Impact
Conservation work is serious business — but the best ideas don’t always come from serious work. Learn how a little play and one very memorable chicken suit changed the way I think about creative problem-solving.
Difference Between Vision & Mission—and Why it Matters
Is momentum lagging in your conservation partnership or project? This may be the problem!
Goal Setting Tips for the New Year 🎉
Goal-setting is a New Year tradition — but SMART goals alone aren’t enough. Conservation planner Quinn Shurtliff shares three practical tips to sharpen your goal-setting process: (1) push your team to get more specific, (2) think creatively about how to make goals time-bound, and (3) don’t let perfect be the enemy of good.
